We’re thrilled to share our latest project for Spoonyard, a collaboration with DMOP, a Hong Kong-based PR agency. Approaching us for the second time, DMOP commissioned 2812 Studio with full creative direction and production for Spoonyard’s Autumn/Winter 2024 campaign, themed “Beyond the Edge.” Inspired by the phrase, “If you never venture to the edge, you’ll never know what lies beyond,” our team brought this concept to life by sourcing locations near Sandsend Alum Quarries and South Gare in Redcar.

As part of the production process, we cast Kult London model Feranmi Ayeni as the face of the campaign, ensuring the vision aligned perfectly with the brand's aesthetic. This project was a complete 2812 production, from concept to post-production, and truly a team effort, with interns from Teesside University playing an essential role in supporting the shoot.